Setanta Sports, the leading international TV sports broadcaster and Servecast, Europe’s premier provider of new media sports broadcasting, today announced the launch of a new service to deliver live Champions League Football over the Internet for the first time ever in Ireland and the US. This broadband subscription service will offer fans in Ireland and the US access to live and archive footage of Champions League action over the Internet.
Using Servecast’s media delivery platform, Media Studio, Setanta will offer a broadband subscription service and provide US and Irish audiences with exclusive online Champions League Football content. Online subscribers will have access to a full range of interactive media content, including live and archive coverage of matches, video news bulletins, player interviews and exclusive online highlights.
The attraction of this new broadband service for Champions League is not only that it allows fans to have a richer sporting experience through access to exclusive video content, but also that they can access it whenever and wherever they want online.
Darach Deehan, CEO of Servecast, said: “With the advent of mass access to broadband and new media technologies both at home and at work, demand for such online broadcasting of sporting events is growing by the minute. The incredible popularity of the Champions League around the world means fans are demanding more access to online video footage irrespective of time or location.”
Setanta will also offer an extensive range of rugby, football and other sports to Irish and US broadband subscribers, which will be available live and on an archive basis to subscribers to the service.
Speaking today, Leonard Ryan, Joint CEO of Setanta stated “We are delighted to launch the first ever broadband subscription service for Champions League Football in Ireland and the US. Using Servecast’s Media Studio platform, Setanta can offer a seamless, high quality online viewing experience. The added value content made available over broadband enables us to reach a wider audience and generate new and profitable revenue streams.”
About Setanta Sports
Setanta Sports is a leading international sports broadcaster, operating sports channels in Ireland, the UK, North America, Australia and Continental Europe.
Its channels include Setanta Sports Ireland, Ireland’s only dedicated sports channel, Setanta Sports 1& 2 in Britain, the exclusive broadcaster of the Scottish Premier League, North American Sports Network, the leading European broadcaster of North American Sports, Rangers TV, Celtic TV, Setanta Sports USA and Setanta Australia.
Setanta holds rights to many leading sports properties, including Champions League, Barclays Premiership, Scottish Premier League, Serie A, Bundesliga, Six Nations, Super 14 rugby, Tri Nations rugby, NHL, NFL, NASCAR and Major League Baseball.
Setanta has offices in Dublin, London, San Francisco, Glasgow, Sydney and Vancouver.
About Servecast
Servecast is the leading provider of audio and video webcasting solutions for the Sports and Media sectors. Through it’s Media Studio platform, Servecast provides access to a fast growing global broadband audience for high value content such as News and Sport thereby generating additional revenue streams for content owners. Servecast is the partner of choice of sports broadcasters such as Sky and Setanta and has facilitated the most commercially successful sports webcasting projects in Europe. Servecast customers include Sky Sports, Liverpool FC, Man. Utd, Chelsea, Arsenal, Rangers, the GAA, At The Races and the England and Wales Cricket Board.