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Eurodata TV, the international database of programmes and TV audiences, announces the launching of its new reference survey called « Eurodata TV Sport Insight ». This survey,
published three times a year, applies to all sport marketing players allowing them to negotiate rights, to establish the most interesting sporting event or programme in terms of TV ratings or to advise their clients in search of efficient sport partnership.

« Eurodata TV Sport Insight » brings together, in a synthetic way, main trends and key indicators in most European countries: Belgium, France, Germany, Italy, Poland, Portugal, Spain, Sweden, Switzerland and the United Kingdom.

Each report contains 4 main levels of information:

– A comparison of the TV sport programmes drawn between different national markets in terms of audience as well as coverage of sport events.
– A ranking of the most watched sports and sporting events, as well as a Top 10 of the best TV sport audiences.
– For the first time, a historical account allowing the audiences comparison of major local sport events over the past 3 years.
– An overview of TV trends allowing the analysis of sport programmes’ performances in their national context..

The launching of this new reference survey is in keeping with the development of the international activities of Eurodata TV Worldwide.

About Eurodata TV Worldwide
Remember that Eurodata TV Worldwide is the international databank for programmes and television audience ratings covering more than 600 channels in 72 territories. Eurodata TV Worldwide produces a number of reports each year and a range of services which help in the decision making process of international professionals within the audio-visual world.

– Rugby on television in the world
This year Eurodata TV Worldwide produces a new report « Rugby 1999 –2003 », providing the ratings of the main rugby competitions in the world
– One sports year on TV in the world
70 audio-visual landscapes : the highest rated sporting events.
Analysed by the leading Sport broadcasting consult ant Richard Russell (Richard@RARConsulting.com)
– Football on television in the world : 1998 – 2002, from one world cup to the next. The audiences of the main competitions, from both international and regional areas, covering 20 countries over 4 years.

For further information please contact :

Christelle Cros
Tel : 00 33 1 47 58 97 55 – Fax : 00 33 1 47 58 09 26
E-mail : ccros@mediametrie.fr – www.mediametrie.fr

Mickael Hagège
Tel : 00 331 47 58 97 30 – Fax : 00 33 1 47 58 64 24
E-mail : sports@mediametrie.fr / www.eurodatatv.com