Italian soccer giants Inter Milan have announced a new two-year partnership with telecommunications company Telecom Italia (TIM).
Under the deal, the company becomes the telco partner of the reigning Serie A champions and will feature on the shorts of Inter’s women's first team.
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The deals also sees TIM obtain the naming rights for the Inter Youth Centre.
Also included in the agreement is the implementation of various fan activations with the men’s and women’s first teams and the Primavera youth side.
TIM also recently partnered with Inter’s local rivals AC Milan.
The agreement enhances TIM's Serie A presence, meanwhile, as it already broadcasts the league on its TimVision platform through a non-exclusive distribution agreement with DAZN, the major sports streaming service.
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By GlobalDataInter have secured several new commercial deals in recent weeks, including a tie-up with cryptocurrency exchange firm Gate.io as their sleeve sponsor.
Other Inter commercial partners, meanwhile, include Qatar Airways and Betsson.
Inter won last season's Serie A by an impressive 19 points and are currently fourth after six games of the 2024-25 campaign.
