Daily Newsletter

15 July 2024

Daily Newsletter

15 July 2024

Rugby Australia reunites with Dove Men+Care in four-year deal

The brand becomes an official partner and supporter of the Wallabies.

Tariq Saleh July 15 2024

The Rugby Australia (RA) governing body has agreed a new partnership with Dove Men+Care, the male personal care brand, through the end of 2027.

Under the four-year deal, the Unilever-owned brand becomes an official partner and supporter of the men’s national team (the Wallabies).

The agreement sees the two parties reunite, as Dove Men+Care previously sponsored Australian Rugby from 2014 to 2019.

The new long-term tie-up will see Dove Men+Care partner with the Wallabies through a significant period for Australian rugby, with the nation set to host both a British & Irish Lions Tour in 2025 and a men's Rugby World Cup in 2027.

RA has announced several commercial deals this month, extending with the IHG Hotels & Resorts chain and confectionery brand Cadbury.

The organization also recently renewed its partnership with insurance company Gallagher and appointed global sports-focused e-commerce, apparel, and merchandising giant Fanatics as the official exclusive provider and operator of its online store.

The Wallabies have just completed a 2-0 series win at home to Wales.

PGA Championship 2024 Event Overview

Per GlobalData, the estimated annual sponsorship revenue for PGA Championship 2024 is $68.06 million. There were 26 broadcast deals struck for media rights to show the competition across the world. PGA Championship 2024 had a sponsorship portfolio of 22 brands. Among them, Acushnet Company had the most lucrative annual deal. GlobalData's latest report provides an overview of the event including its sponsorship portfolio, broadcasters, prize money, and ticketing information.

PGA Championship 2024 Event Overview

Per GlobalData, the estimated annual sponsorship revenue for PGA Championship 2024 is $68.06 million. There were 26 broadcast deals struck for media rights to show the competition across the world. PGA Championship 2024 had a sponsorship portfolio of 22 brands. Among them, Acushnet Company had the most lucrative annual deal. GlobalData's latest report provides an overview of the event including its sponsorship portfolio, broadcasters, prize money, and ticketing information.

PGA Championship 2024 Event Overview

Per GlobalData, the estimated annual sponsorship revenue for PGA Championship 2024 is $68.06 million. There were 26 broadcast deals struck for media rights to show the competition across the world. PGA Championship 2024 had a sponsorship portfolio of 22 brands. Among them, Acushnet Company had the most lucrative annual deal. GlobalData's latest report provides an overview of the event including its sponsorship portfolio, broadcasters, prize money, and ticketing information.

Newsletters by sectors

close

Sign up to the newsletter: In Brief

Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Thank you for subscribing

View all newsletters from across the GlobalData Media network.

close