Robinhood, the online financial services and stock trading platform, will have jersey patch sponsorship deals with three NBA basketball franchises this season after adding the Miami Heat to its stable.
Under a multi-year agreement, the Robinhood patch will feature on all Heat jerseys, as well as the Sioux Falls Skyforce, the franchise’s G-League affiliate team.
The deal will provide Robinhood with exposure across multiple Heat communication channels and social media platforms.
The tie-up was brokered by the Klutch Sports Group agency.
Robinhood replaces Carnival Cruise Line which had a one-year deal with the Heat for the 2023-2024 season.
The financial services firm also recently agreed to a jersey patch sponsorship deal with the Memphis Grizzlies.
The company also has a deal with the Washington Wizards, as well as the Washington Mystics of US women’s basketball’s WNBA.
The Heat will begin their 2024-25 regular season against the Orlando Magic on October 23.
The Florida team made the 2023-24 NBA playoffs before being knocked out by the Boston Celtics.