Daily Newsletter

12 August 2024

Daily Newsletter

12 August 2024

Marriott Bonvoy in as Shanghai Masters partner

The hotel group becomes the exclusive hospitality partner of the Chinese tennis event.

Euan Cunningham August 09 2024

Last year’s Shanghai Masters was won by Hubert Hurkacz of Poland. (Hugo Hu/Getty Images

Global hotel group Marriott Bonvoy has become a commercial partner of the Shanghai Masters top-tier men’s tennis tournament.

Through a deal announced today, Marriott Bonvoy becomes the exclusive hospitality partner of the event - for which the 2024 edition will take place in early October - through to 2026.

The hotel brand has previously had deals with tennis events such as the Australian Open and ATP Finals tournaments.

The Shanghai Masters, on the ATP 1000 circuit and running between October 2 and 13 this year, is title-sponsored by Rolex, and also has J.P.Morgan and Longi amongst its top partners.

Marriott Bonvoy, meanwhile, is also a sponsor of the US Soccer Federation, through a deal unveiled in January.

Olympic Games 2024 Overview

GlobalData's latest report takes a look at the main commercial landscape of the Olympic Games, highlighting the main media and sponsorship rights. The estimated annual sponsorship revenue of the competition is $1.43 billion. The IOC currently boasts 15 active partnerships linked to its worldwide (TOP) partner program. These are the biggest and most lucrative deals held by the IOC. The biggest sponsorship deal is with Coca-Cola-Mengniu.

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Olympic Games 2024 Overview

GlobalData's latest report takes a look at the main commercial landscape of the Olympic Games, highlighting the main media and sponsorship rights. The estimated annual sponsorship revenue of the competition is $1.43 billion. The IOC currently boasts 15 active partnerships linked to its worldwide (TOP) partner program. These are the biggest and most lucrative deals held by the IOC. The biggest sponsorship deal is with Coca-Cola-Mengniu.

Buy report

Olympic Games 2024 Overview

GlobalData's latest report takes a look at the main commercial landscape of the Olympic Games, highlighting the main media and sponsorship rights. The estimated annual sponsorship revenue of the competition is $1.43 billion. The IOC currently boasts 15 active partnerships linked to its worldwide (TOP) partner program. These are the biggest and most lucrative deals held by the IOC. The biggest sponsorship deal is with Coca-Cola-Mengniu.

Buy report

Olympic Games 2024 Overview

GlobalData's latest report takes a look at the main commercial landscape of the Olympic Games, highlighting the main media and sponsorship rights. The estimated annual sponsorship revenue of the competition is $1.43 billion. The IOC currently boasts 15 active partnerships linked to its worldwide (TOP) partner program. These are the biggest and most lucrative deals held by the IOC. The biggest sponsorship deal is with Coca-Cola-Mengniu.

Buy report

Olympic Games 2024 Overview

GlobalData's latest report takes a look at the main commercial landscape of the Olympic Games, highlighting the main media and sponsorship rights. The estimated annual sponsorship revenue of the competition is $1.43 billion. The IOC currently boasts 15 active partnerships linked to its worldwide (TOP) partner program. These are the biggest and most lucrative deals held by the IOC. The biggest sponsorship deal is with Coca-Cola-Mengniu.

Buy report

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