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28 August 2023

Daily Newsletter

28 August 2023

Heinz renews Inter partnership for two seasons

The American firm will continue to have presence at Inter home games on pitchside LED hoardings and in hospitality rooms.

Riccardo Bresaola August 25 2023

Food giant Heinz will extend its partnership with Italian soccer giants Inter Milan until the end of the 2024-25 season.

As part of the extension, the brand will continue to serve as the Serie A club's official sauce partner and retain a presence at home games on pitchside LED hoardings and in hospitality rooms.

Heinz products will also be present at all events where Inter Milan are responsible for catering.

Last year, Heinz struck a five-year agreement with the Pittsburgh Steelers, of American football’s NFL, which sees the food giant retain a presence at the team’s home stadium after losing naming rights earlier last year.

Meanwhile last month (July), Inter announced a renewed kit supply contract with US sportswear giant NIKE.

Inter will face Cagliari in their second Serie A fixture of the new season on Monday (August 28). 

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