Globo, the heavyweight Brazilian broadcaster, and CazéTV, the Brazilian YouTube channel run by prominent streamer Casimiro Miguel, have secured rights in the country to next year’s UEFA European Championships men's national team soccer tournament to be staged in Germany.
Under the pair’s agreement with governing body UEFA, coverage of the 51-game tournament will be evenly split between Globo, the incumbent rights holder, and CazéTV, with Globo and CazéTV holding exclusive rights to 25 matches each, as well as non-exclusive rights to the final in Berlin on July 14.
Globo will air five fixtures on its main free-to-air Globo network, while all 26 matches will be shown on its pay-TV channel SporTV and the Globoplay and GE digital platforms.
The deals come after the CAA Eleven agency, UEFA’s exclusive sales agent for its national team competitions, launched a rights tender for the competition in Brazil in April, with a first-round bid deadline of May 22.
CazéTV’s package of rights was brokered by agency LiveMode, which manages the channel as a joint venture with Miguel. The channel currently has over nine million subscribers.
The deal adds to LiveMode’s acquisition of rights for CazéTV to air the UEFA Europa League and Conference League, the second and third-tier men’s club competitions, respectively, from 2024-25 to 2026-27.
It also secured 500 hours of rights to the Paris 2024 Olympic Games in a deal struck with the International Olympic Committee and holds rights to German soccer’s top-tier Bundesliga. Earlier this year, it streamed coverage of the 2023 Pan American Games.
The YouTube channel live-streamed 22 matches during last year’s FIFA men’s World Cup in Qatar and this year’s women’s World Cup hosted by Australia and New Zealand.
Globo, meanwhile, also held exclusive rights to the delayed Euro 2020 tournament, held across 11 cities in 11 countries. The broadcaster previously held rights alongside free-to-air rival Band, meanwhile, for the Euro 2012 and 2016 editions.
In addition, the heavyweight broadcaster has rights to show the upcoming 2023 FIFA Club World Cup soccer competition, which will feature Brazilian side Fluminese after the club won the pan-South American Copa Libertadores last month. That competition will take place in Jeddah, Saudi Arabia, between December 12 and 22.
Euro 2024 will be held across 10 host cities in Germany including Berlin, Cologne, Dortmund, Dusseldorf, Frankfurt, Gelsenkirchen, Hamburg, Leipzig, Munich, and Stuttgart from June 14 to July 14.
Last month, CAA Eleven secured rights deals for the tournament in Malaysia and Singapore with SPOTV, the pan-regional sports channel of South Korean broadcaster Eclat Media, and across sub-Saharan Africa with media platform SportyTV.
