Daily Newsletter

15 December 2023

Daily Newsletter

15 December 2023

ESPN and Extreme E renew rights deal in Latin America

ESPN has shown Extreme E action live to a Latin American audience since the series first launched in 2021.

Euan Cunningham December 14 2023

Heavyweight sports broadcaster ESPN and electric off-road racing series Extreme E have today unveiled an extension to their broadcast rights tie-up in Latin America.

The network will continue to cover live racing, highlights, magazine shows, previews, and reviews across Mexico, Argentina, Brazil, and Chile.

Content will be available in English, Spanish, and Portuguese.

ESPN has shown Extreme E action live to a Latin American audience since the series first launched in 2021 (and indeed, also covered the series in sub-Saharan Africa in that first year).

The renewal comes after two Extreme E events were staged in Latin America in 2023, in Chile and Uruguay.

Ali Russell, managing director of Extreme E, said: “ESPN is one of the biggest names in sports broadcasting and I’m delighted it'll continue to air Extreme E in Latin America.

“It was fitting that our dramatic season three finale took place in South America – a continent which has a huge passion for motorsport, and particularly our championship having raced there for the past two seasons.”

In mid-September, UK commercial broadcaster ITV extended its coverage deal with Extreme E for the 2024 campaign, for which the calendar has not yet been unveiled.

In the US, meanwhile, coverage last season was provided by a combination of Fox and Warner Bros. Discovery.

The final race of the 2023 Extreme E campaign took place on December 2 and 3 with the Copper X Prix in Antofagasta, Chile.

In terms of other motor racing rights across Latin America, meanwhile, ESPN also covers the top-tier Formula 1 series in the region, in a deal running through 2025.

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Successful applications of ML have helped the decision-makers at sports companies, broadcasters, and leagues find underlying trends in vast datasets. This analysis informs their strategy, on and off the pitch. CV is mainly used in training, officiating, performance analysis, and injury prevention. Many teams using this technology have reported a decline in lost days due to injury.

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