Sky, the prominent UK pay-TV broadcaster, has extended its rights deals to show women’s golf’s two top-tier series, the LPGA Tour and the Ladies European Tour, for a further three years.
Both deals were set to expire at the end of 2021 but will now run through until 2024.
The renewals mean Sky Sports will continue to show all five of women’s golf’s major tournaments – the Women’s PGA Championship, the Evian Championship, ANA Inspiration, the US Women’s Open and the AIG Women’s Open.
Sky first held LPGA rights in 2014, while its relationship with the LET stretches back to 2009.
The announcement comes the day after the completion of the 2021 Solheim Cup, the main teams-based competition in women’s golf, between Europe and the USA. Sky’s rights for that tournament have also been extended, in this case until 2023, as have its rights to the Women’s Scottish Open, as part of the overall deal.
Sky has said that in 2022 it is set to cover over 35 women’s golf tournaments, with more LPGA and LET events “than ever before.”
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By GlobalDataJason Wessely, Sky Sports’ director of golf, has said: “Sky Sports has been a proud supporter of women’s golf for decades … We are pleased to announce new agreements with the LPGA and LET, both of which are adding new events to their schedules.”
Sky also holds exclusive rights to the men’s PGA Tour in the UK and to the Ryder Cup (the male edition of the Europe-USA teams clash, as well as sole rights to the prestigious British Open.