All PFL programming will be available across SuperSport channels in the region. (PFL)

The Professional Fighters League (PFL), the US-based mixed martial arts (MMA) series, has today announced a media rights deal with Sub-Saharan African pay-TV broadcaster SuperSport.

The deal covers both the PFL season as well as action from Bellator, the former rival MMA promotion that PFL took over late last year.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

Coverage began this past weekend as SuperSport aired the opening event of the 2024 PFL Europe season when Cedric Doumbe took on Baissangour Chamsoudinov at the Accor Arena in Paris.

Through the partnership, all PFL programming – including live coverage of PFL PPV Super Fights, PFL Europe, and newly announced PFL MENA – will be available across SuperSport channels in the region.

The promotion is set to launch its third international league – PFL Africa – in 2025 through an exclusive global strategic partnership with MMA star Francis Ngannou, who will be an equity owner in and chairman of PFL Africa.
 
James Frewin, senior vice president of international for PFL, has said: “Sub-Saharan Africa represents a priority market for the Professional Fighters League as we continue our rapid global expansion.

“We’re thrilled to partner with SuperSport so viewers across the region can watch premium PFL and Bellator MMA content all year round on SuperSport.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

PFL has secured several international broadcast deals in recent weeks, including with Globo in Brazil, U-Next (Japan), DirecTV (Latin America), and Nova (Czech Republic and Slovakia).

In January, meanwhile, the league agreed to a tie-up in France with streaming service DAZN.

In its home US market, the series is shown by major sports network ESPN and its ESPN+ streaming service. In total, PFL has 20 media distribution partners and is broadcast and streamed in 150 countries.