Monumental Sports & Entertainment (MSE), the US sports team ownership group, has signed a partnership with video software provider Synamedia.
As part of the deal, Synamedia will provide its video network solutions to distribute sports content, along with other programming, to the newly launched Monumental Sports Network, which was recently acquired from Comcast/NBC Universal.
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MSE owns the broadcast rights in the Washington D.C. metropolitan area for the National Hockey League's Washington Capitals, National Basketball Association’s Washington Wizards, and Women’s National Basketball Association’s Washington Mystics.
Charlie Myers, chief technology officer at Monumental Sports, has said: “We initially chose Synamedia for its proven solutions and established leadership in the market.
“But not only are they helping solve our challenges today, they are preparing us for future growth. As technology evolves, we’ll still be able to leverage Synamedia’s solution, as it’s fully compatible for IP distribution and its ease of use was incredibly important for our fast-paced growth plans.
“We are looking forward to exploring how both our new network and relationship with Synamedia will continue to evolve.”
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By GlobalDataJulien Signes, general manager of video network at Synamedia, added: “We’re thrilled to partner with MSE, a visionary sports organization, on their journey to expand the many ways they deliver exceptional viewing experiences to fans of the NHL’s Washington Capitals, NBA’s Washington Wizards and WNBA’s Washington Mystics games.
“The PowerVu technology is a no-brainer for regional sports broadcasting, as it prepares industry conglomerates for a smooth transition to the cloud and provides them with a trusted tool for expansion.”
MSE owns the Capitals, Wizards, Mystics, esports’ Wizards Districts Gaming (which competes in the NBA 2K League), and the NBA G League’s Capital City Go-Go.
Last September MSE announced a new partnership with technology consultancy firm Nisum to boost fan engagement with its franchises.
Meanwhile last August BeIN Sports, the international pay-TV giant, partnered with Synamedia with the aim of deepening viewer engagement across 24 countries in the Middle East and North Africa (MENA).
Synamedia was chosen to redesign BeIN’s User interface (UI) and improve the user experience (UX) on BeIN TV, the broadcaster's 4K channel BeIN TV VIP, and IP 4K Kaon set-top boxes.
