FIFA, soccer’s world governing body, has launched an invitation to tender (ITT) in France to sell media rights to the 2023 Women’s World Cup.
Media companies or organizations wishing to participate in the tender process can request the ITT by sending an email to France-media-rights@fifa.org.
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The deadline for bids is 10am (CEST) on July 5.
The 2019 Women’s World Cup, hosted by France, was shown domestically by commercial broadcaster TF1 and Canal Plus, the pay-television giant.
According to FIFA, the 2019 tournament attracted a record audience of over 1.1 billion viewers and broke domestic viewing figures in many territories, including the host market of France, where an average of over 10 million viewers tuned in for French national team matches.
The 2023 edition of the Women’s World Cup will be co-hosted by Australia and New Zealand and will take place in nine host cities and 10 stadiums across the two countries from July 20 to August 20, 2023.
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By GlobalDataNext year’s tournament will be the first edition to feature 32 teams (previously 24) after FIFA’s decision to expand the competition.
