Italian men’s soccer’s top-tier Serie A has put a range of domestic highlights and radio packages for the league and Italian soccer's cup competitions for the next three seasons out to tender, with the most valuable reportedly rated as worth up to €4.7 million ($5.1 million) per campaign.
These relate to Serie A, the Coppa Italia, and the Italian Super Cup, for the 2024-25, 2025-26, and 2026-27 seasons.
The packages on offer include highlights of Serie A matches to be broadcast on Saturdays, Sundays, and Mondays, as well as live radio broadcasts.
Overall there are 12 non-exclusive packages, ranging in worth from a potential minimum of €7 thousand per season for local TV stations’ Serie A highlights packages, up to a maximum of €4.7 million per campaign for Serie A highlights on Sundays.
Live TV rights in Italy to Serie A action for the next five seasons will be held by the DAZN streaming service.
This tender comes with the league also in the process of selling its media rights internationally, with last month seeing a process begin in Poland.
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By GlobalDataIn the same week, rights in the Czech Republic and Slovakia for the next Serie A cycle were secured by the AMC Networks International Group.
Through 2028-29, Serie A coverage will be available via the Sport 1 and Sport 2 channels, as will games from the Coppa Italia cup competition and the Italian Super Cup.
Serie A has substantially changed its method for selling media rights across the next cycle.
Previously, the vast majority of rights were held by the Infront agency, which then sold them on. Now, however, the league is carrying out a sizeable proportion of negotiations, in various markets, directly with broadcasters.
in late December, contracts were voted through (again, without the broadcasters themselves being revealed) by the league in Belgium, Germany, Austria, Switzerland, and the Balkan area.
In late February, Portugal’s Sport TV announced it had retained Serie A rights through 2026-27, having originally broadcast the Italian league in 2015.