Showing 1 to 10 of 20 records |
On the macro level, Twitter is more of a company providing great supplemental sports content than a company competing for top-tier broadcast rights
Mark Burns - 13 Apr 2018
Twitter and the sports landscape
Through partnering with the right brands, generating innovative and interesting content, and collaborating with non-sporting celebrities, women’s sports teams can build their own profiles and generate a large fan following
Izzy Wray - 06 Apr 2018
Girls aloud: women’s sport booms
There have been big advancements in technology and clear shifts in consumer behaviour since ITV Digital, Setanta and ESPN entered the market. Sports fans now expect far more flexible options when consuming content.
Charlie Walter - 08 Mar 2018
Will tech giants come to Premier League rights table?
Fans will – within some reason – watch anything. That’s what it is to be a fan. And what you have within your sport – which no one else has – is access
Jack McGill - 02 Mar 2018
Five digital content lessons for rights-holders
Having consolidated the remarkable gains of the last two cycles, even if it has thus far failed to sell all its live rights, the Premier League’s management deserves congratulations from its clubs
Stephen Nuttall - 15 Feb 2018
Premier League: has a 20-year bubble burst?
Developing data and analytics capabilities must be a core commercial objective for clubs going forward, specifically the ability to track, analyse and see, in real-time, all fan interaction
Matt Swindells - 18 Jan 2018
Data the key to football’s commercial potential
For some, 2018 is expected to be the year that augmented reality gains widespread industry adoption, with brands specifically integrating it into their digital content offerings
Mark Burns - 12 Jan 2018
2018: the year of AR
Getting creative with content and making sure viewers have a reason to hit the play button will be more critical than ever to engage audiences and get them sharing content across their social platforms
Dror Ginzberg - 04 Jan 2018
Sports media predictions 2018
Packages F and G have grabbed attention... The Premier League has cleverly found a way to satisfy the obligation imposed on it by Ofcom to screen more games whilst holding the number of slots steady
Stephen Nuttall - 08 Dec 2017
Premier League surprise packages
The English Premier League is an old hand at this process and knows that if there is no competition, some needs to be created. It needs ‘a monster under the bed’ to keep BT and Sky honest
David Murray - 24 Nov 2017
EPL rights: here we go again
Showing 1 to 10 of 20 entries

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Sportcal’s Global Sports Event 2017
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