All articles by Susan Lingeswaran

Susan is editor at Sportcal. Her main areas of interest are tennis, media rights, and sports investment.

E1 adds Croatia stop to complete 2025 race calendar

E1, the all-electric motorboat racing series, has announced a new race in Dubrovnik, Croatia, will debut in 2025 as it…
WNBA adds Ally Financial and Coach, Valkyries net United Airlines, Suns-Walgreens

The Women’s National Basketball Association (WNBA) has announced financial services company Ally Financial as the league’s official retail bank and…
FFR vows to act after damning report into failures at 2023 Rugby World Cup

The French Rugby Federation (FFR) is preparing to act against the directors of the organizing committee and hospitality body set…
US Senators call for DOJ investigation into Ticketmaster-Fanatics partnership

The US Department of Justice (DOJ) has been urged to investigate whether a ticketing partnership between Ticketmaster and e-commerce giant…
Aston Villa taps Legends to transform hospitality at Villa Park

Aston Villa, of English soccer’s top-tier Premier League, has announced a new long-term hospitality partnership with premium experiences company Legends.The…

Atletico extend Nike kit deal, Monaco replace Kappa with Mizuno

Spanish soccer club Atletico Madrid has announced a long-term extension to its sponsorship deal with global sportswear giant Nike until…
Deal Focus: How Trump’s tariffs could affect sport

The DealThe tariffs announced by US President Donald Trump have triggered what appears to be a new age for international…
Utah Jazz owner Smith launches $1bn sports tech investment fund

Ryan Smith, owner of the NBA’s Utah Jazz and NHL’s Utah Hockey Club, has launched a $1 billion investment firm…
Getty Images nets exclusive global licensing deal for WWE

Professional wrestling promotion World Wrestling Entertainment (WWE) has announced an exclusive licensing partnership with photography company Getty Images.The deal will…
Trump tariffs threaten Audi sponsorships as brand halts US imports

Audi, the German automotive brand with a range of major sports sponsorships in place, has temporarily halted its exports of…