All articles by Phoebe Street

Intermountain and Supersapiens named title partners of Ironman World Championship events

Intermountain Healthcare has been named as the title partner of both the 2021 Ironman World Championship and this year’s half-distance…
Altrad deepens commitment to women’s rugby in new Rugby World Cup deal

Altrad, the industrial services and equipment provider, has been named as an official partner to the delayed 2021 edition of…
Berman trades NLL for NWSL commissioner role

Jessica Berman has been appointed as commissioner of the US National Women’s Soccer League (NWSL). She will serve in the…
Lastminute.com named official travel partner of Tour de France

Online travel company Lastminute.com has been named as the official travel partner to cycling’s Tour de France through a three-year…
ViacomCBS to show AFC competitions in Australia

Through an agreement with ViacomCBS, the US media giant, the Australian Professional Leagues (APL), the commercial marketing body for soccer…

Triller purchases Bare Knuckle Fighting Championship

Triller, the technology platform, has acquired US boxing promotion Bare Knuckle Fighting Championship (BKFC).The move is part of Triller's plans…
Talent agency Engage MLS athletes to portfolio

Talent booking company Engage has penned an agreement with the North American Major League Soccer Players’ Association (MLSPA).Via the agreement,…
Australian Sailing reveals 10-year strategic plan for development of the sport

Australian Sailing, the national governing body for the sport, has announced the launch of a 10-year strategic plan.'Sailing 2032', which…
Henderson to lead Cricket Australia’s board of directors

Cricket Australia (CA), the national governing body, has promoted Lachlan Henderson to chair of its board of directors.In his new…
UFC takes Stake.com partnership to Brazil

Stake.com, the crypto casino and sports betting platform, has expanded its partnership with the Ultimate Fighting Championship (UFC) mixed martial…