Georgia's Adjarasport to show Austrian Bundesliga until 2021
Adjarasport, the sports channel of Adjara, a public broadcaster in Georgia, has acquired rights to Austrian soccer's top-tier Tipico Bundesliga until the end of the 2020-21 season.
Weekly live coverage will focus on the big teams that will likely battle for the title, and especially Sturm Graz, for whom Georgian international midfielder Otar Kiteishvili (pictured) is a key player.
Adjarasport, which also holds rights to England's Premier League and FA Cup, acquired the rights from Sportradar, the international sports data and digital company, which markets the Austrian league's media and betting rights outside German-speaking countries on behalf of pay-TV giant Sky Österreich.
Sky holds domestic and global rights to the Bundesliga.
The 2019-20 Austrian Bundesliga season is due to resume on 2 June.