Sport1 deals with IMG to keep World RX rights in Germany
Sport1, the German broadcaster, has concluded new rights deals for three motorsports series, including a multi-year extension of its agreement with IMG to show the FIA World Rallycross Championship.
The international sports and entertainment agency is the promoter of World RX.
Sport1 will also be home to motorcycling's FIM Speedway Grand Prix and the Virgin Australia Supercars Championship.
The broadcaster retains exclusive live rights to World RX in Germany and Austria and co-exclusive rights in Switzerland until 2022.
Sport1 has shown the series since July 2018, when it acquired rights mid-way through the season and until the end of 2019, replacing commercial broadcaster ProSiebenSat.1 in the process.
Under a deal with BSI Speedway, an IMG subsidiary, Sport1 will show Speedway Grand Prix events until 2021, while the Supercars Championship, also distributed by IMG, has been sewn up until 2022. Both of these series will be broadcast on the pay-TV channel Sport1+.
Live and delayed coverage of the 2020 World RX season will be mostly on Sport1+, but the German round at the Nurburgring in August will be on the free-to-air channel, and highlights of all races will be available on online platforms.
Daniel von Busse, a member of the Sport1 board, said: “By extending our exclusive rights to the World RX Championship until 2022, we are strengthening our portfolio as the home of motorsport in the long term.”
He added: “A special highlight for German fans this year will be an event at the Nurburgring, for which we will offer an appropriate free-TV stage.”
Paul Bellamy, senior vice-president of motorsports at IMG, said: “These agreements will strengthen our presence across Germany, Austria and Switzerland and underline World RX’s increasing appeal among broadcasters.”
In a separate deal, IMG has sold a package of World RX highlights rights in Austria for 2020 to A1now, the over-the-top streaming platform.
The season starts with the World RX of Catalunya-Barcelona on 18 April.