Onefootball and Sportdigital in PPV distribution deal for 10 leagues
Onefootball, the Germany-based digital soccer platform, has signed a distribution deal with Sportdigital, a subscription sports television and internet broadcaster in that country.
Starting this forthcoming weekend, subscribers to the Onefootball service and app throughout Germany, Austria and Switzerland will have access to selected live matches from 10 leagues covered by Sportdigital.
Games will be available on a pay-per--view basis for €1.99 ($2.21) each from: the Netherlands’ Eredivisie; Portugal’s Liga NOS; Australia's A-League; the Chinese Super League; the Czech Fortuna Liga; Poland's Ekstraklasa; Japan's J.League; the Copa do Brasil; Argentina's Copa de la Superliga; and the Concacaf Champions League in North and Central America and the Caribbean.
All matches that are the subject of linear Sportdigital broadcasts will be available to Onefootball users with German commentary.
Gisbert Wundram, managing director at Sportdigital Fussball, said: “Our new distribution cooperation with Onefootball is an important step for us in engaging directly with the fans.”
Lucas von Cranach, Onefootball’s founder, added: “Sportdigital Fussball has given us another rights partner for our pay-per-view offer. Through this partnership, we are expanding our live streaming offering in German-speaking countries for the first time with a multitude of international top games and giving our users access to further, first-class live football highlights.”
Last month, Onefootball agreed an exclusive partnership with Taboola, the US advertising company. Under this multi-year agreement, Onefootball will use Taboola’s discovery platform in its app with the aim of increasing traffic and user engagement.
The company has also signed a recent streaming distribution partnership with Eleven Sports, the international subscription broadcaster, for rights to Italy’s domestic third-tier Serie C, as well as selected matches for viewers in Belgium and Luxembourg.
This followed on from an agreement Onefootball signed earlier this year with Sky Deutschland, the German pay-TV giant, for live coverage of the 2. Bundesliga, Germany's second tier, and the DFB-Pokal, the knockout cup competition.