Sportradar rolls out streaming platform for Davis Cup as BeIN releases rights
The International Tennis Federation and Sportradar, the international digital content and data specialist, have deepened their association with the launch today of a new live streaming platform for the Davis Cup and Fed Cup, respectively the men’s and women’s national team competitions.
The platform goes live for this weekend’s Davis Cup semi-finals and play-off ties and comes after BeIN Media Group, the international pay-TV sports broadcaster that is the ITF’s worldwide media rights partner, agreed to release the streaming rights.
Under the multi-year agreement, Sportradar is employing its established OTT solution to deliver live and on-demand Davis Cup streams at https://video.daviscup.com, with fans having the option of paying €4.99 ($5.98) for access to a full tie or €7.99 for a full round of ties, with access for up to 7 days after, while an annual subscription costs €39.99.
The package does not include access in USA to ties of the US team.
The Davis Cup app can be downloaded via Apple’s iTunes and the Google Play service.
Belgium host Australia and Serbia are in France for this weekend’s Davis Cup semi-finals, with the final to take place in November.
A similar streaming platform will be available for the Fed Cup final between Belarus and USA in Minsk in November.
Sportradar has also been working with the ITF to develop a new desktop live scoring centre and redesigned dedicated mobile app for the Davis Cup, offering more in-depth statistics and other features, which also goes live this weekend.
ITF president David Haggerty said: "The ITF’s goal has always been to bring Davis Cup and Fed Cup by BNP Paribas closer to every tennis fan, no matter where they are in the world or what device they are using. Sportradar AG continues to fulfil our growing expectations in a developing sports marketplace. Through our streaming and digital media offering, they are helping us grow our fan base, deliver engagement and insight and ultimately enhance the largest annual international team competitions in sport.”
Sportradar already offers live coverage of over 50,000 ITF Pro Circuit matches per year through its umpire technology, and is the official data rights partner of the ITF and the lower-tier series in a deal running through to 2021.
The partnership dates back to 2012, and was extended in 2015.
Sportradar is the preferred streaming partner of the ITF Pro Circuit, and the Davis Cup and Fed Cup services are being rolled out internationally with the co-operation of BeIN, which is in the third year of its seven-year contract as the global media rights partner of the federation.
That agreement was announced in February 2015, as the ITF gave up its long-held in-house rights model.
The BeIN deal came into full effect this year, with all of the Davis Cup first-round ties and Fed Cup World Group and World Group II ties shown in the participating nations and across the world.
New programming initiatives have included a ‘Super Feed’ distributed globally to broadcasters.
Sportradar is the official data partner of top federations and leagues, including the NFL and NBA in North America, and works with various rights-holders to maximise the value of their live content and data.
It also provides integrity services, such as its Fraud Detection Service, for organisations such as Uefa, World Rugby and the International Cricket Council.