Channel 4 nets 2.5m for Hamilton’s victory in Belgium
British driver Lewis Hamilton’s victory in Formula 1’s Belgian Grand Prix on Sunday helped Channel 4, the UK commercial free-to-air broadcaster, net a peak of 2.5 million viewers.
An average audience of 1.9 million tuned in to watch the race, in which Hamilton defeated rival Sebastian Vettel by 2.3 seconds.
The figures are down on Channel 4’s highest audience of the season so far, which was a peak viewership of 3.42 million for the Bahrain Grand Prix in April.
Channel 4 has rights to show 10 live Formula 1 races per season until 2019.
This year, the broadcaster had averaged 2.11 million viewers for its live coverage of the first five races in its schedule (Bahrain, Russia, Monaco, Azerbaijan and Great Britain).
Channel 4 shares rights with Sky, the UK pay-TV giant, which attracted a peak audience of 770,000 for Sunday’s race, and an average audience of 327,000.
RTL, the German commercial broadcaster, pulled in an average audience 4.59 million for the Belgian Grand Prix, which accounted for a 31.8 per cent audience share.
The audience was slightly down on last year’s race, which netted 4.66 million.
The race was also shown live in Germany by pay-TV's Sky Deutschland.
In Austria, public-service broadcaster ORF pulled in an average audience of 452,000, which corresponds to a market share of 36 per cent.
The figures were significantly higher than last year’s race, which netted 347,000 viewers.