Soccerex and the AFDP renew partnership for the Asian Forum
Soccerex and the Asian Football Development Project (AFDP) have cemented their commitment to the development of football across Asia by signing a new two-year deal to host the Soccerex Asian Forum in Jordan, with next year’s edition taking place on 14-15 April.
The deal, signed by Soccerex CEO Duncan Revie and Chairman and Founder of the AFDP HRH Prince Ali Bin Al Hussein of Jordan, will see the two organisations working side-by-side over the coming two years to strengthen and improve the business side of the game in Asia whilst raising awareness for a number of social causes being carried out across the continent.
Building upon on the success of last year’s Forum, the event will continue to be a gateway to Asia for the world of football and will bring together 1,000 of the leading administrators, business figures, brands and footballing legends in Asian football with their global counterparts for two days of networking, learning and business.
Commenting on the renewal, HRH Prince Ali said:
"The signing of this new agreement reinforces the commitment our two organisations made to the development of Asian football last year. I’m very pleased to be working alongside Soccerex again to capitalise on the business and social development opportunities created by the market and to provide a platform which will unite Asian football."
Soccerex CEO Duncan Revie said:
"Our new partnership with the Asian Football Development Project will allow us to build upon the solid foundations we created last year and really establish the Asian Forum in Jordan. As we found out, the Asian market is a hotbed for football business and a region where football plays a central role in social development. We couldn’t ask for a greater host and partner than his HRH Prince Ali and his team and I’m looking forward to returning to Jordan early next year."
To find out more about the Soccerex Asian Forum, visit out our website at
Established in 1995, Soccerex is the leading provider of business events for the global football community. Bringing together key industry decision makers from the world of football, Soccerex provides a unique commercial environment where delegates can benefit from exclusive business opportunities, networking and bespoke educational content.
Since its launch 19 years ago, Soccerex has hosted over 35 events across five continents. The Soccerex portfolio includes an annual Global Convention complimented by regionalised Forums.
About the Asian Football Development Project (AFDP)
Non-profit youth commission founded and chaired by HRH Prince Ali Bin Al Hussein and headquartered in Amman.
AFDP focuses its needs-based support on strengthening football development as well as promoting social development through football across Asia. With the support of its Official Partner PepsiCo, AFDP aims to cement its place as the leading football development and football for development platform and organization in Asia. For more information on the Asian Football Development Project please visit