CSI Manages United's In-flight Sports Channel
International sports marketing company CSI Ltd is working with the world's largest airline, United, to manage the U.S. carrier's in-flight sports presentation.
As of November 1999, CSI will manage United's monthly two-hour sports presentation on United's international routes. United welcomes over six million passengers annually and the sports programmes will be customised through regional editions to meet the preferences of the travelers. An international edition will cover sports from the four corners of the world, while passengers to the United Kingdom and Australia/New Zealand will be treated to special regional presentations.
John Rohr, Director of UA Video Services says 'We are delighted to offer United's passengers custom produced sports presentations from a worldwide leader in sports programming, CSI. As the world's largest airline, United endeavours to provide in-flight entertainment exceeding the customer's expectations. Through this alliance with CSI, United will deliver the finest sports programming available for in-flight.'
CSI is a member of the Octagon Group, the integrated sports marketing services arm of New York Stock Exchange listed Interpublic Group of Companies.
Issued by:
Contact:Carina von Greyerz
Company: CSI Ltd
Phone:+44. 181. 944 5222
Facsimile:+44. 181. 944 5710
E-Mail: carina_von_greyerz@csi-ltd.com
As of November 1999, CSI will manage United's monthly two-hour sports presentation on United's international routes. United welcomes over six million passengers annually and the sports programmes will be customised through regional editions to meet the preferences of the travelers. An international edition will cover sports from the four corners of the world, while passengers to the United Kingdom and Australia/New Zealand will be treated to special regional presentations.
John Rohr, Director of UA Video Services says 'We are delighted to offer United's passengers custom produced sports presentations from a worldwide leader in sports programming, CSI. As the world's largest airline, United endeavours to provide in-flight entertainment exceeding the customer's expectations. Through this alliance with CSI, United will deliver the finest sports programming available for in-flight.'
CSI is a member of the Octagon Group, the integrated sports marketing services arm of New York Stock Exchange listed Interpublic Group of Companies.
Issued by:
Contact:Carina von Greyerz
Company: CSI Ltd
Phone:+44. 181. 944 5222
Facsimile:+44. 181. 944 5710
E-Mail: carina_von_greyerz@csi-ltd.com