
American football’s elite National Football League (NFL) has today announced a new partnership with technology firm NetApp.
Through the agreement, the company has been named as the official intelligent data infrastructure partner of the league.
As part of the deal, NetApp will activate across the entire slate of the NFL’s 2025 International Games, being the presenting sponsor of the 2025 NFL London Games and the first-ever regular season NFL game in Madrid.
NetApp will work with the league to develop its storage technology, focusing on data security, with the NFL having previously been a long-term customer.
Gary Brantley, chief information officer at the NFL, said: “Working with NetApp has helped us serve football fans worldwide by streamlining our technology operations and enabling us to be better custodians of our sport.
“With an intelligent data infrastructure powered by NetApp technology, we have a secure data storage strategy that can carry us into the future.”
Cesar Cernuda, president at NetApp, added: “The NFL has been a long-standing customer of NetApp, and it is gratifying to see their interest in expanding our relationship.
“By helping the NFL build an intelligent data infrastructure, we are elevating the sport for fans. Bringing intelligence to the league’s data storage allows them to modernize their infrastructure and gives them the tools they need to agilely adapt to the future.”
The deal deepens NetApp’s ties in NFL, having signed a new multi-year partnership with the San Francisco 49ers franchise earlier this year.