The Special Olympics and global soft drinks conglomerate Coca‑Cola have announced an eight-year extension of their long-standing global partnership.
As part of the deal, Coca‑Cola will continue to support Special Olympics programs, athletes, and events globally through monetary and in-kind donations, volunteer support, and marketing initiatives.
Go deeper with GlobalData
In addition to the flagship Special Olympics events, Coca-Cola will continue to support local Special Olympics competitions and programs every year.
The partnership, which will now run through 2031, goes back to the inception of Special Olympics in 1968, making the Coca-Cola Company a founding partner.
The 2025 Special Olympics Winter Games will be held in Turin, Italy, and the 2027 Summer Games will take place in Santiago, Chile.
Last week, Coca-Cola was unveiled as a partner of the currently underway 2024 edition of South American soccer’s showpiece Copa America national teams competition, in a last-minute tie-up.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataCoca-Cola is now a Copa America 2024 global partner, running until the tournament ends on July 14.
