RFU secures Lloyds as first back-of-shirt partner for senior teams
The bank’s iconic black horse logo will feature on the back of England Rugby shirts and anthem jackets.
Leicester Tigers end Everards era with five-year BrewDog deal
DAZN renews F1 coverage in Spain, Andorra, Portugal through 2030
WTT Finals move to Kai Tak Arena in second year of Hong Kong hosting deal
Prem Rugby taps experienced executive Hill as new CRO
LFC name Turkish Airlines as new principal partner, Man Utd net SumUp
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View MoreEHF Marketing in AI content-based four-year WSC deal
WSC Sports' suite of content creation, distribution, and editing software is now being made available to the handball body.
Sportradar retains Euroleague data and AV betting rights contract
Google renews with Arsenal, Liverpool; Spurs and Leeds announce deals
CDW retained as Ryder Cup IT services supplier for 2027
Google adds PSG to growing soccer partnerships stable