Motor racing - 15 Jun 2021 - Media rights
Austrian free-to-air channel Servus TV has acquired rights to the upcoming 2021 season of Deutsche Tourenwagen Masters, the Germany-based touring car series, in the two countries.
Soccer - 15 Jun 2021 - Media rights
Network Ten, the Australian commercial broadcaster, has consolidated its position as a leading broadcaster of soccer in the country by landing rights to national team competitions overseen by the Asian Football Confederation up to and including 2024.
Cricket - 15 Jun 2021 - Sponsorship
The International Cricket Council has agreed a sponsorship deal with Shyam Steel, the India-based TMT bar manufacturer, for the upcoming World Test Championship final.
Business - 15 Jun 2021 - Agency
IMG, the international sports and entertainment agency, has strengthened its presence in the licensing market in the Middle East with the acquisition of Dubai-based 20too Licensing.
Soccer - 15 Jun 2021 - Sponsorship
The CBF, the Brazilian soccer federation, has unveiled Neoenergia, a subsidiary of Iberdrola, the Spanish energy company, as a sponsor of the women’s national team.
Tennis - 15 Jun 2021 - Sponsorship
The All England Lawn Tennis Club, the organiser of the UK's prestigious Wimbledon championships, has renewed its partnership with Jaguar, the luxury car brand, for a further five years.
Soccer - 14 Jun 2021 - TV ratings
An average audience of 10.2 million tuned in yesterday for England’s win over Croatia in soccer’s pan-continental European Championships on the BBC, the UK public-service broadcaster, including a record number on the network's streaming platform.
Motor racing - 14 Jun 2021 - Sponsorship
DHL, the international logistics company, has signed up as a sponsor of the upcoming Pure ETCR, the new international electric touring car racing series.
Motor racing - 14 Jun 2021 - Media
The W Series, the international all-women motor racing championship, which is returning in 2021, has today unveiled multiple broadcast deals as it seeks the widest possible footprint for its second season.
Baseball - 14 Jun 2021 - Media
North America's Major League Baseball has agreed a multi-platform content partnership with The Action Network, the sports betting specialist.