L’Oréal partners with PSG in first soccer deal
Through the agreement, the Paris-based brand becomes the Ligue 1 club’s official beauty partner.
Through the agreement, the Paris-based brand becomes the Ligue 1 club’s official beauty partner.
The two organizations are working to establish a new betting framework for the sport.
NHL added to Adobe’s sports sponsorship stable
Explainer: How Accenture is enhancing NFL business through data and AI
Bayern in Wonderful tie-up with enterprise AI firm
EHF Marketing in AI content-based four-year WSC deal