Mondelez, LaLiga expand tie-up for another season, adding three new markets
The pair have added Czechia, Slovakia, and Hungary to Spain and Poland in the Milka-focused deal.
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View MoreNASCAR and Next League to enhance AI focus in expanded tie-up
The two parties will continue to work together to modernize the series' digital platform operations.
Adobe makes first tennis move with Australian Open deal
Premier Padel, FIP appoint Sportradar as integrity partner
NHL added to Adobe’s sports sponsorship stable
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