Booking.com extends UEFA national team sponsorship
The company will continue as the official accommodation and attractions partner across various competitions, including Euro 2028.
FIBA and long-time partner Tissot extend, Errea in as ACB kit supplier
Seven nets record viewership for NFL Melbourne; CayoTV scores NFL rights
IMG to lead commercial rights sales for inaugural FIFA ASEAN Cup
Op-Ed: Why Disney’s NFL partnership is the future of fan experience
Ultimate Sevens partners with DAZN, TikTok for inaugural edition
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View MoreBayern in Wonderful tie-up with enterprise AI firm
Wonderful will initially collaborate with the German soccer giants to improve their fan service offerings.
EHF Marketing in AI content-based four-year WSC deal
Sportradar retains Euroleague data and AV betting rights contract
Google renews with Arsenal, Liverpool; Spurs and Leeds announce deals
CDW retained as Ryder Cup IT services supplier for 2027