PCB announces record PSL international rights deal with Walee
Walee Technologies' winning bid represents a 149% uplift on last year's fee, owing to an expanded eight-team format.
Man City swaps Gatorade for Lucozade, CBF secure Volkswagen
Blank’s Atlanta Drive GC announced as first WTGL franchise
NFL agrees Mexico return, Televisa extension, confirms Paris game
Mediapro creates new business division to enhance commercial output
DFB taps Two Circles platform to manage sponsorships
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View MoreFormula E promotes Google Cloud to principal partner
The series will adopt more Google Cloud technologies to increase operational efficiency.
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View MoreLeading innovators in athletic monitoring sensors for the sports industry
The sports industry continues to be a hotbed of patent innovation. Activity is driven by consumer demand, competitive pressures, performance...
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Mercedes F1 unveils major Microsoft tie-up, adds Nu as global partner
PGA Tour and AWS prolong tech partnership
ATP and Infosys extend partnership through 2028
FIFA adds Marriott Bonvoy as regional World Cup partner