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Company Profile

 

Sportcal Global Communications is an independently owned company that provides the most comprehensive and up-to-date business information to organisations involved in sport.

 

Widely recognised as the leading business-to-business site for sport, Sportcal Global Communications' unique site - Sportcal.com, provides information on broadcast and marketing rights for all major sports properties worldwide, details on sponsors involved in sport, cutting edge news articles and the most comprehensive online sporting events calendar available.

 

Sportcal.com takes pride in the close relationship it develops and maintains with its clients, offering new opportunities for broadcasting or sponsorship, as well as promoting a plethora of different sports to a global audience.

 

With clients in 80 countries worldwide, Sportcal.com is a truly global organisation boasting a clientele of prestigious companies such as:
Anheuser Busch, Aon, BBC, BSkyB, BT, Canal+, Carlsberg, Coca-Cola, CONI, Dentsu, Dorna, ESPN, Eurosport, Eurovision, Farrer & Co, FIFA, Fox Sports, Getty Images, Globecast, Hammonds, Havas, Hill & Knowlton, IAAF, IBF, IEC in Sport, IMG, IOC, IRB, iSe, ITF, KPMG, Marsh Sports Group, Media Partners, NFL, NHK, Nike, Octagon, Olswang, Orange, PanAmSat, PGA, PriceWaterHouseCoopers. Rai, Reuters, SNTV, Sportfive, TEAM, TNS Sport, TVE, Telecom New Zealand, TWI, UEFA, UK Sport, VISA.

 

In one of the most rapidly expanding and exciting industries, Sportcal.com has established itself as the market leader in the provision of quality information to the business world of sport.

 

Company History

 

Sportcal Global Communications Ltd, which was founded in the UK in 1991 by its chief executive Mike Laflin, has become the leading B2B provider of information for sports media organisations through its web site, Sportcal.com.

 

Mike, who was working as a consultant for the International Amateur Athletic Federation, the International Sailing Federation and the International Tennis Federation at the time the company was founded had seen the need for a centralised calendar for sport and in his spare time started building the concept of Sportcal.

 

Mike's idea for Sportcal came from working for three international sports federations all of which wanted to know the others activities. It became clear that broadcasters as well as federations could benefit from a computerised calendar, and through conferences like Sportel, Sportcal gradually built up a strong following.

 

The service started off as a simple computer package provided to clients on diskette. The first versions were bought in Australia, Norway, France, Italy and the UK. Among the first clients were Reuters, the National Sports Information Centre in Australia and the BBC.

 

In 1996, Sportcal introduced an online version which worked alongside a CD ROM format until 1998 when the service was moved fully online creating sportcal.com. The site continued to grow and in 2001 Sportcal launched its own business news service adding value to the existing products.

 

Sportcal.com now offers a suite of products through its web site, all of which are updated on a daily basis. Click here for more details.

 

 

 
 
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Recruitment
 
To post a job advert, please call +44 (0)20 8944 8786 or e-mail sales@sportcal.com
 
 
Insurance
Aon has developed an easy access event liability and cancellation solution specifically for sports event organisers.
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Publications
The Sports Market Insight: 2010 Fifa World Cup in South Africa
The Sports Market Insight: 2010 Fifa World Cup in South Africa Sportcal announces the publication of The Sports Market Insight: 2010 Fifa World Cup in South Africa. The report is an updated and enhanced version of Sportcal’s ground-breaking Fifa World Cup 2010 Insight published in May 2009.
 
Sportcal Magazine - Issue 19
Sportcal Magazine - Issue 19 With the FIFA World Cup 2010 now in full flow, Sportcal’s latest quarterly magazine looks at what the tournament is worth and how the commercial revenues have grown by 48 per cent since the last World Cup in 2006.
 
The Global Sports Media Yearbook 2010
The Global Sports Media Yearbook 2010 The Global Sports Media Yearbook 2010 is the first of its kind, and is unique in the breadth and scope of its content. Covering over 140 territories worldwide, the Yearbook is a comprehensive directory that will become an indispensable tool for executives in the sports media industry.
 
Major Sports Events Guide 2010
Major Sports Events Guide 2010 The third annual edition of Sportcal's Major Sports Event Guide is the essential guide to all that is happening in the sports events industry for 2010 and beyond, with more in-depth information on the world’s major sporting events than ever before. It is the definitive reference tool for anyone involved in bidding for, hosting and delivering major events.