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The Publications section provides a selection of reports and guides containing essential information and resource for organisations involved in all areas of the sports market.
The Sports Market Insight: 2010 Fifa World Cup in South Africa
   

Sportcal announces the publication of The Sports Market Insight: 2010 Fifa World Cup in South Africa.  The report is an updated and enhanced version of Sportcal’s ground-breaking Fifa World Cup 2010 Insight published in May 2009. 

The June 2010 issue has been expanded to contain detailed breakdowns of all the media and sponsorship deals signed in the past year, as well as comprehensive new information on the distribution of mobile TV rights for the World Cup.

Also new to the June 2010 edition is a 24-page addendum detailing the kit supply, major sponsorship and official supplier deals of each of the 32 national teams taking part in the tournament.

   
    Published by : Jun 2010 by Sportcal Global Communications Ltd
    Price : GB£ 395
 
Sportcal Magazine - Issue 19
    With the FIFA World Cup 2010 now in full flow, Sportcal’s latest quarterly magazine looks at what the tournament is worth and how the commercial revenues have grown by 48 per cent since the last World Cup in 2006.

Packed with figures and in-depth analysis of the biggest global sports event in the world, the magazine is a must-read publication for anyone involved in the commercial world of sport.
   
    Published by : Jun 2010 by Sportcal Global Communications
    Price : GB£ 95
 
Sportcal Magazine - Issue 18
   

The 18th issue of Sportcal’s quarterly magazine, renamed Sportcal – The Sports Market Review, is now available, with a fresh new look, more in-depth information and a new section on Sports Cities.

 

The Sportcal magazine is widely read throughout the sports industry and is distributed to all Sportcal subscribers and all delegates attending the 2010 SportAccord Convention in Dubai.

   
    Published by : Apr 2010 by Sportcal Global Communiations
    Price : GB£ 45
 
The Global Sports Media Yearbook 2010
    The Global Sports Media Yearbook 2010 is the first of its kind, and is unique in the breadth and scope of its content. Covering over 140 territories worldwide, the Yearbook is a comprehensive directory that will become an indispensable tool for executives in the sports media industry.    
    Published by : Feb 2010 by Sportcal Global Communications Ltd.
    Price : GB£ 795
 
Major Sports Events Guide 2010
    The third annual edition of Sportcal's Major Sports Event Guide is the essential guide to all that is happening in the sports events industry for 2010 and beyond, with more in-depth information on the world’s major sporting events than ever before. It is the definitive reference tool for anyone involved in bidding for, hosting and delivering major events.    
    Published by : Jan 2010 by Sportcal Global Communications Ltd.
    Price : GB£ 295
 
Sports Cities and Nations Guide 2009
    The Sport Cities and Nations Guide 2009 is packed with in-depth information and analysis on which cities have been most successful in attracting and hosting world class sporting events between 2004 and 2014. Covering over 100 key sporting cities from more than 50 sporting nations, the guide provides analysis of past events hosted and future events to be hosted, plus facility fact files on current and future venues and hotels.    
    Published by : Sep 2009 by Sportcal Global Communications Ltd.
    Price : GB£ 395
 
Yearly Sport Key Facts
    The Yearly Sport Key Facts is the new report published by Eurodata TV Worldwide covering September 2008 to August 2009. It reviews the TV ratings achievements of international competitions such as the UEFA Champions League and the World Championships 2009 but also of major national competitions. It analyses key points to remember for each country and performances of sport broadcasts.    
    Published by : Oct 2009 by Eurodata TV Worldwide
    Price : GB£ 1695
 
The Sports Market Review Oct 2009
    The latest issue of Sportcal.com’s quarterly Sports Market Review is now available online and in a hard copy version, which will be distributed free of charge at the Sportel convention in Monaco.
With Sportel in mind, the issue contains a special feature on the international sports agencies market, asking the question: how is the economic downturn affecting media rights sales worldwide.
Sportcal.com interviewed senior executives from several of the top agencies in Europe, Asia and South America to find out, and a series of tables summarises a selection of their top properties.
   
    Published by : Oct 2009 by Sportcal Global Communications Ltd.
    Price : GB£ 45
 
Race For 2016
    Race for 2016, Sportcal’s newly-published, 36-page, full-colour magazine telling you all you need to know about the campaigns of the four cities bidding to host the 2016 Olympic Games, is now available free of charge on your computer screen via our new online reader.    
    Published by : Sep 2009 by Sportcal Global Communications
    Price : GB£ 25
 
The Major Sports Events Guide 2009
    The Major Sports Events Guide 2009 provides detailed analysis on a wide variety of forthcoming major championships and multi-sport games. Covering over 100 sporting events from more than 50 different sports, the second edition of the annual publication is packed with new information and data on all aspects of the Events industry and includes a comprehensive list of events, bidding opportunities, federations, sports cities and event service providers.    
    Published by : Feb 2009 by Sportcal Global Communications
    Price : GB£ 295
 
The Sports Market Review July 2009
    The 16th issue of Sportcal.com’s quarterly Sports Market Review examines the activities of agencies, broadcasters and sponsors in the challenging economic climate. As sports agencies seek to diversify to generate new revenues, we feature their growing involvement in mass participation events, which are said to offer significant commercial potential despite the worldwide economic downturn.    
    Published by : Jul 2009 by Sportcal Global Communications
    Price : GB£ 45
 
The Sports Market Review March 2009
    The latest issue of Sportcal.com’s quarterly Sports Market Review is now available online and in a hard copy version, which will be distributed at the SportAccord convention in Denver. With the 2016 Olympic bid cities making their first presentations since unveiling their bid books, we compare aspects of their budgets for staging the games and find that Chicago and Rio are at opposing ends of the spectrum, with Madrid and Tokyo occupying the middle ground.    
    Published by : Mar 2009 by Sportcal Global Communications
    Price : GB£ 45
 
The Sports Market Review January 2009
    The first issue of Sportcal.com’s quarterly Sports Market Review in 2009 looks back at some of the major agreements of 2008 and forward to broadcast and sponsorship deals expiring or due for renegotiation, and major events awards to be made, in 2009.    
    Published by : Jan 2009 by Sportcal Global Communications
    Price : GB£ 45
 
The Sports Market Review October 2008
    The new issue of Sportcal.com’s quarterly Sports Market Review places the sports programme for the 2016 Olympic Games under the microscope.With seven sports vying for a maximum of just two places on the programme, we present a summary of the IOC programme commission’s report on the candidate sports when they were reviewed in 2005 and compare this with their own assessments of their progress since then.    
    Published by : Oct 2008 by Sportcal Global Communications
    Price : GB£ 45
 
The Sports Market Review July 2008
    The 12th edition of Sportcal’s quarterly magazine, The Sports Market Review, features a Special Report on the Beijing Olympics. With marketing turnover of close to $5 billion over the four-year Beijing cycle, the games are more lucrative than ever. The report analysis the main sources of the games’ record revenues.    
    Published by : Jul 2008 by Sportcal Global Communications
    Price : GB£ 45
 
The Major Sports Events Guide 2008-2018
    Sportcal’s latest publication, The Major Sports Events Guide 2008-2018, provides detailed analysis on a wide variety of forthcoming major world and continental championships, cups, finals, multi-sport games and significant series.

Information is provided on 100 sporting events from over 50 different sports. The guide offers a snapshot of a selection of major sports events market worldwide, showcasing both previous events and giving crucial, hard-to-find information on future bidding opportunities.
   
    Published by : Apr 2008 by Sportcal Global Communications
    Price : GB£ 495
 
The Sports Market Review May 2008
    The publication of the 11th issue of Sportcal's quarterly The Sports Market Review is timed to coincide with SportAccord, the international sports convention in Athens. In this issue of the Sports Market Review we include a comprehensive breakdown of Formula 1 motor racing sponsors, with tables covering both team and race sponsors.    
    Published by : May 2008 by Sportcal Global Communications
    Price : GB£ 45
 
Sport on Broadband 2007: Video Rights, the Internet and IPTV
    The global sports online advertising market is set to be worth US$2 billion by 2009 as more advertisers focus their spend on internet-delivered sports events, according to Sportcal.com’s latest 328-page report, Sport on Broadband 2007: Video Rights, the Internet and IPTV.

The report offers a comprehensive reference guide to this expanding market, using interviews with key industry players, case studies, graphs, charts and tables providing the trends, issues and business opportunities involved, whether you are a rights holder, an events organiser, an internet service provider or a company servicing the new media market.
   
    Published by : Jul 2007 by Sportcal Global Communications
    Price : GB£ 195
 

 
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Publications
The Sports Market Insight: 2010 Fifa World Cup in South Africa
The Sports Market Insight: 2010 Fifa World Cup in South Africa Sportcal announces the publication of The Sports Market Insight: 2010 Fifa World Cup in South Africa. The report is an updated and enhanced version of Sportcal’s ground-breaking Fifa World Cup 2010 Insight published in May 2009.
 
Sportcal Magazine - Issue 19
Sportcal Magazine - Issue 19 With the FIFA World Cup 2010 now in full flow, Sportcal’s latest quarterly magazine looks at what the tournament is worth and how the commercial revenues have grown by 48 per cent since the last World Cup in 2006.
 
The Global Sports Media Yearbook 2010
The Global Sports Media Yearbook 2010 The Global Sports Media Yearbook 2010 is the first of its kind, and is unique in the breadth and scope of its content. Covering over 140 territories worldwide, the Yearbook is a comprehensive directory that will become an indispensable tool for executives in the sports media industry.
 
Major Sports Events Guide 2010
Major Sports Events Guide 2010 The third annual edition of Sportcal's Major Sports Event Guide is the essential guide to all that is happening in the sports events industry for 2010 and beyond, with more in-depth information on the world’s major sporting events than ever before. It is the definitive reference tool for anyone involved in bidding for, hosting and delivering major events.